Last updated: October 15, 2026
Quick answer: DesignRush web design tips from its July 2022 QuickSights release focus on three tactics: capture abandoned carts with email signup, declutter pages so they load faster, and make contact information easy to reach, especially on mobile. Optimal Websites was featured in the same release among DesignRush’s best web design companies.
A website can look great and still lose customers if it is slow, cluttered or hard to contact. In July 2022, DesignRush asked agency experts for quick, practical advice on strategic web design for digital marketing and published the answers as a QuickSights release. The DesignRush web design tips in that release are still useful, and the same release featured Optimal Websites among the best web design companies of the month. This updated post recaps the expert advice exactly as published, adds current context on speed and mobile usability, and explains how to apply each tip to a small business website.
Key Takeaways
- DesignRush’s July 2022 QuickSights release gathered strategic web design tips from agency experts.
- The three tips: capture abandoned carts with email signup, declutter for faster load times and make contact info easy to reach.
- Optimal Websites was listed in the release with expertise in Web Design, UX Design, Blog Writing and more.
- Today, page speed is measured with Core Web Vitals, which makes the decluttering advice even more relevant.
What did the DesignRush QuickSights release say?
The release, dated Miami, July 12, 2022, and distributed via PRNewswire-PRWeb, argued that businesses need a website design strategy that combines visual appeal and usability to engage and convert users.
DesignRush, a B2B marketplace connecting businesses with agencies, said it leveraged its 13,000-agencies-strong network for quick insights, or “QuickSights,” on strategic web design tips for digital marketing. The quotes below are reproduced exactly as published in the release. Figures inside the quotes are the contributors’ own estimates, not independent research.
What are the DesignRush web design tips?
The DesignRush web design tips cover three tactics: capture abandoned carts via email signup, declutter your site for faster load times and make your contact information easy to find. Here is what each expert said.
1. Capture abandoned carts via email signup
Forge Digital Marketing CEO Erin Schnittker Siemek recommended installing email integrations and using exit intent and shopping intent popups to collect emails, a combination aimed at capturing abandoned carts.
“If you have an eCommerce business, we stress the importance of creating integrations with Klaviyo on your website,” said Siemek. “Design a user experience that converts first and foremost, but the second best thing to [help increase] sales conversion[s] is email signup.”
How to apply it today: Keep popups respectful. Google’s page experience documentation asks site owners whether their pages avoid intrusive interstitials and let visitors easily distinguish the main content, so a signup prompt should never bury the content a visitor came for.
2. Declutter your site for faster load times
Rahul Jain, founder of SlashMonk, said decluttering helps both usability and search rankings.
“Speed is key when it comes to website usability,” said Jain. “That’s why one of the best ways to improve [it] is by decluttering your site.”
Tabitha Jean Naylor, owner of TabithaNaylor.com, added that slow pages can cost leads.
“Optimizing website speed will ensure your potential customer stays long enough to engage and realize that they need your product. Compress images, get rid of unnecessary plugins and minify website code for faster speeds.”
How to apply it today: Speed is now measured with Core Web Vitals. The Core Web Vitals guidance on web.dev recommends a Largest Contentful Paint within 2.5 seconds, an Interaction to Next Paint of 200 milliseconds or less and a Cumulative Layout Shift of 0.1 or less. Our step-by-step guide to improving website speed shows how to get there on WordPress.
3. Make your contact info easily accessible
Anjelika Kour, managing director at DigitalDesign.NYC, said businesses must make it easy for customers to get in touch, especially on mobile devices.
“I recommend this because at the end of the day your website is there to bring you sales and revenues, as all the best marketing efforts objective is.”
How to apply it today: Put a tap-to-call phone number and a clear quote button in the header, keep forms short and test the whole path on a phone. For more ideas, see our list of ways to get more leads from your website.
How was Optimal Websites featured by DesignRush?
DesignRush released its July 2022 list of the best web design companies that can help businesses engage and convert online, and Optimal Websites was on it. The listing read: Optimal Websites, optimal-websites.com, with expertise in Web Design, UX Design, Blog Writing and more.
According to the release, brands can explore the top web design companies on DesignRush by location, size, average hourly rate and portfolio. You can view our DesignRush agency profile today. We are now a DesignRush Accredited Agency, and the feature sits alongside our 2022 Clutch Leader award and our 2023 Clutch Top Web Design Company recognition.
How do these tips apply to a small business website?
Each tip maps to a simple check you can run on your own site this week:
| Tip | Quick check | Typical fix |
|---|---|---|
| Email capture | Is there a way to stay in touch besides buying now? | Add a short signup or quote form |
| Declutter | Are there sliders, widgets or plugins nobody uses? | Remove them and compress images |
| Speed | Does PageSpeed Insights flag Core Web Vitals issues? | Optimize images, caching and code |
| Easy contact | Can a mobile visitor call you in one tap? | Add tap-to-call and a sticky quote button |
As Optimal Websites, a WordPress web design agency based in Delaware, we build every site with these basics in place: mobile-first layouts, fast-loading pages and clear calls to action on WordPress with Elementor Pro.
How Optimal Websites Can Help
If your site feels slow or is not producing leads, we can help with a redesign or a focused tune-up. Explore our WordPress web design and development service for new builds, or our website speed optimization service to make an existing site faster.
Frequently Asked Questions
What is DesignRush?
DesignRush is a B2B marketplace that connects businesses with agencies through expert reviews and agency ranking lists, awards, knowledge resources and personalized agency recommendations for vetted projects. Businesses use it to compare agencies by location, size, average hourly rate and portfolio before they reach out for a quote.
What are DesignRush QuickSights?
DesignRush QuickSights are short releases where DesignRush gathers quick insights from agency experts on a specific topic. The July 2022 edition focused on strategic web design for digital marketing and shared DesignRush web design tips on email capture, decluttering for speed and making contact information easy to reach.
What are the most important DesignRush web design tips?
The most important DesignRush web design tips from the 2022 release are to capture abandoned carts with email signup, declutter your site so it loads faster and make your contact details easy to reach on mobile. Together, they help a website turn more visitors into leads and sales.
Was Optimal Websites featured by DesignRush?
Yes. Optimal Websites was included in DesignRush’s July 2022 list of the best web design companies that help businesses engage and convert online. The listing named our expertise in Web Design, UX Design, Blog Writing and more. Today, Optimal Websites is a DesignRush Accredited Agency.
Does decluttering a website really improve speed?
Usually, yes. Removing unused sliders, widgets, scripts and plugins reduces what a browser has to download and run, which can improve loading and responsiveness. Pair decluttering with compressed images and caching, then measure the result with PageSpeed Insights and the Core Web Vitals report in Google Search Console.
Where should contact information go on a business website?
Put your phone number and a quote or contact button in the header so they appear on every page. On mobile, make the phone number tap-to-call. Repeat a clear call to action after key sections and in the footer, and keep contact forms short so visitors finish them.
Ready to Get Started?
Want a website that is fast, uncluttered and easy to contact? Request a free quote or call (302) 554-9497 to talk with our team.
